SEO is very important for the success of the business. But have you ever thought, how do you expect to find the customers? Or more importantly, how are they going to find you? There are no potential customers who will directly go and look for you. You have to be visible to them and start searching for something so that you can reach them.
If you want to reach them, then some SEO tools can make your list in the top search of google. If you are looking for ways to improve your ranking on google, then these tools can help you to be on the top. It is going to give you an edge over your business and make you stand out among your competitors. These SEO tools have shown to improve the website’s ranking on search engines.
Here are the free SEO tools and their benefits:
MOZ:
You can check your business listing at MOZ and it has proved to be one of the best tools. Here you can easily see how your company listing is performing around various online platforms. The only thing that you need to do is simply type in your business name and let the toll take care of the rest. The tool is going to see whether you have a legitimate business or not.
When you will be reviewing your results, you are going to notice that will indicate how well you will be listed across various social networks like Google and Facebook.
Screaming Frog:
Screaming frog, which is provided by the spider SEO spider tool is a very useful tool that can be used to determine many different issues that can cause hindrance in your website to perform at the optimal SEO level. When your website is properly crawled, it is going to properly check all the inhibitors like broken links, duplicate content, audit redirects, robots reviews, etc.
Alerts:
The proper use of google alerts is responsible for sending you some of the valuable information. The information can be used for better SEO management. Based on numerous parameters, you can customize your alerts. You can customize mentions of your company, specific product or service, etc. These parameters can be used for the SEO benefit whether that means changing the targeting keywords, providing information, or updating the content, etc. These Free SEO tools are very necessary for managing the website and getting relevant traffic.
Mobile-friendly test:
Mobile phones are the most important aspect of our daily lives. There have been various studies that show that more than 90 percent of people are using their mobile phones or smartphones for any kind of information. Most of the mobile searches are either at home or the work because that is where the desktops are present.
This means that most people are searching for your product or the service on a smartphone which is why your website needs to be mobile-friendly.
All these tools are very important to serve different purposes, whether it is about how your website is performing or anything else. Each of these tools is beneficial to aid your SEO practices and the growth of your company.
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